Go to Market for tech companies, expanding globally
Every day, we assist our clients in developing successful go-to-market strategies, entering new markets, achieving product-market fit & uncovering new growth opportunities.
Our Services
Market Intelligence & Opportunity Mapping
We help you make data-driven decisions before market entry.
ICP and buyer persona design, competitor & ecosystem analysis, cultural and regulatory insights, and validation of product–market fit for your chosen geography.
Go-to-Market Strategy & Launch
A clear, actionable roadmap from idea to first traction.
Strategic positioning, messaging, channel mix, and sales enablement plan.
Alignment of marketing and business development activities to accelerate entry and reduce risks.
Growth Marketing & Demand Generation
Hands-on execution to build visibility and pipeline.
Performance marketing, content strategy, SEO & Answer Engines Optimization, lead generation workflows designed to validate your offer and acquire first customers in new markets.
PR, Brand & Thought Leadership
Make your brand credible and visible in the right circles.
Media relations, personal and corporate brand development on LinkedIn, storytelling, preparation for accelerators, conferences, speaking opportunities.
Partner & Investor Matchmaking
Connecting you with the right growth partners.
We act as your business development arm or regional partner, identifying distributors, investors, or ecosystem partners.
Fractional CMO & Advisory Support
Strategic leadership without full-time cost.
We step in as your interim marketing lead — aligning teams, metrics, and GTM priorities until internal capabilities are built.
Our Solutions
Quick Wins Audit
- €350
- 1-2 consulting hours
- 2–3 hours of tailored preparation
What’s included:
- Follow-up with specific next steps and resources to implement
- Pre-session review of your marketing, sales, and operations setup
- 1:1 consulting session with real-time feedback
- Action list of 10–15 prioritized growth opportunities with the best ROI potential.
Goal & Result:
A fast, high-impact session to reveal where your marketing and growth efforts bring the quickest returns.
Growth Strategy
€950
A tailored roadmap for predictable, scalable growth.
Hands-on strategic analysis to define where your next stage of growth should come from and how to get there without wasting resources.
What’s included:
- Deep-dive assessment of your current marketing, sales, and product performance
- Market, competitors & ICP analysis with identification of USP
- Channel & funnel audit to identify scalable acquisition paths
- 3–12 month growth roadmap with prioritized initiatives, KPIs
Goal & Result:
Structured, actionable, and realistic plan – the ideal option for companies preparing for expansion or entering new markets/segments.
Fractional CMO
€2000 – €3500/month
Strategic leadership for 6+ months of structured growth.
Hands-on guidance to scale your marketing and business development without hiring full-time leadership.
What’s included:
- Strategy and execution oversight across marketing, sales, and GTM functions
- Team and process optimization for measurable growth
- Continuous performance tracking and adaptation to market feedback
Goal & Result:
We step in as your marketing co-pilot — identifying bottlenecks, aligning strategy with execution, and building a sustainable system that attracts leads, converts clients, and supports global expansion.
Who We Are
Natali Trubnikova
Marketing Consultant, Guide to Global Markets
- 8+ years in B2B marketing & business development
- Helped 3 different IT products build & grow their businesses globally.
Key skills:
- Effective Marketing & Sales Strategies
- B2B Inbound and Outbound Marketing
- Business development
- International markets expansion.
- AI for Productivity
Interesting Facts:
- Visited 15+ countries, lived in Spain & US
- Launched Founders Running Club in Kyiv, Ukraine.
- Ambassador of cost-effective solutions, AI adoption, growth strategies.
Learn more:
Anastasiia Sosyniuk
Content Marketing Strategist, Startup Advisor, B2C
Digital Marketing Leader with over 15 years of experience driving brand awareness, lead generation, and business growth through innovative digital marketing strategies.
Key Skills:
- Search Engine Marketing (SEM) & SEO
- SMM & Content Marketing
- Digital Strategy & Campaign Management
- Personal Brand & Media Coverage
- AI for Productivity
Interesting Facts:
- Travel blogger and podcast producer about Ukraine’s history and interesting places to visit. Visited 20+ countries.
- Ambassador of productivity & Course Lecturer of AI Adoption.
Learn more:
Success Stories & Case Studies
Client: Gart Solutions (Boutique IT Consulting & Service Firm)
Challenge:
Gart approached Go Global with a single-page website that had no organic traffic. They needed a comprehensive solution to improve online visibility, attract more visitors, and convert them into clients.
Results in 1 year:
- Organic Traffic: Increased from 0 to 1,000 visitors per month
- Search Rankings: Achieved rankings for 1300 keywords, with many in top positions
- Backlinks: Accumulated 1600 high-quality backlinks from over 100 unique domains (with 0-budget investment)
Building a Personal Brand on LinkedIn
Client: IT professional, Cloud Architect
Performance Highlights:
- Total Impressions: 1,457,958 (a 530,066.6% increase over the past year).
- Top Performing Posts:
- “Dive into the world of DevOps 2024!” – 60,958 impressions, 403 reactions, 7 comments, 84 reposts.
- “Why Uber Chose to Migrate to Kubernetes” – 59,545 impressions, 147 reactions, 7 comments, 14 reposts.
- “Stop Late-Night Code Drama with Basic CI/CD!” – 57,712 impressions, 323 reactions, 2 comments, 36 reposts.
Why Choose Us?
Risk-Free to Start
You will always get a positive ROI, by implementing our recommendations. “Quick Wins” are guaranteed. Effectiveness — is a key to our collaboration.
We Do Not Only Consult
We have hands-on day-to-day practice, so our latest observations are from the field.
Proven Expertise
We specialize in helping companies successfully enter and grow in diverse European & US markets, including Central & Eastern Europe, the Nordics, Benelux, and Ukraine.
Access to Our Knowledge & Network
We help you with all our resources and industry learnings to achieve goals faster.
What Our Clients Say
I’ve had the pleasure of working with Natali, who has extensive experience in marketing for software development companies.
She’s skilled at building marketing strategies from scratch and ensuring they work in real life.
Natali also offered valuable advice on setting up a marketing department, including the skills needed, hiring principles, key aspects of marketing and SMM, and motivating teams.
She’s also excellent at connecting marketing and sales, helping both work together smoothly.
Natali has fantastic communication and people skills, making her a great person to work with or consult for marketing advice.
Vladyslav Bezsmertnyi
Strategic Advisor, Talkbox
We’re so happy with the consultation from Go Global, led by Nastya.
Her expertise is incredible, she quickly understood our challenges and provided clear, practical advice, making a quick audit before the consultation.
Also, Nastya is adept at staying ahead of the curve, seamlessly integrating the latest technologies, and responding proactively to market trends.
Anastasia Abakumova
Marketing Lead, Cieden
I had the pleasure of working with Natali, she consulted me on the marketing strategy for my design agency.
Natali brought a deep understanding of different marketing tactics and inspired me with small steps.
Her insights were not only strategic but also highly actionable, making it easy for us to implement changes and see immediate results.
Now I have a more focused strategy and a clear path for growth. I highly recommend Natali to any business looking to elevate their marketing strategy and achieve results.
Oksana Dovhal
Co-founder, Lancecat Games
Meet Our Team
Illia Sosyniuk
Project Manager
sosyniuk@gmail.com
CONTACT US
Ready to Optimize Your Marketing & Sales?
Book a 30-min. meeting