✦ Engagement Model

B2B Growth
Strategy
Built in
2 Weeks

A full GTM analysis and 3–12 month execution roadmap for B2B tech companies that are ready to scale — but need a structured plan before they invest.

€1550 fixed price
2-week delivery
B2B tech experts
Your Strategy Deliverables
2-Week Sprint
What you receive
🔍
Deep GTM Analysis
🎯
ICP & Buyer Personas
Competitive Positioning
📡
Channel Strategy
🗺️
3–12 Month Roadmap
The Problem

Random marketing
doesn't scale.

Doing a lot of things — but nothing moves the needle. Channels without a framework. Budget without attribution. Marketing without a plan. That's what a Growth Strategy fixes.

Build My Growth Strategy
Channels are tested without a framework — no way to know what's actually working
Positioning evolves without a decision — different things are said to different buyers
Budget is spent, but pipeline isn't predictable or traceable back to revenue
Marketing and sales aren't aligned — different priorities, different language
No structured plan to execute — everyone's busy but growth is inconsistent
What You Get

Everything your growth
needs to move forward

Not templates — a strategy built from real research into your market, competitors, and buyers.

🔍

Deep GTM Analysis

What's working, what isn't, and why. Full audit of channels, messaging, and funnel performance.

🎯

ICP Definition & Buyer Personas

ICP hierarchy, decision-maker personas, buying triggers, and the objection map your sales team actually needs.

Competitive Positioning Framework

Where you win, where you lose, how to position. Competitor research by product, pricing, messaging, and reviews.

🌍

Go-to-Market Strategy

Full GTM blueprint for EU or US — motion mix, partner strategy, and pipeline approach for your target market.

📡

Channel Strategy

Where to focus, where to cut. Prioritized recommendations tied to your ICP, budget, and timeline.

✍️

Content & Demand Generation Roadmap

Formats, topics, and distribution mapped to your buyer journey. Content that builds pipeline, not just traffic.

🤝

Marketing & Sales Alignment Plan

Shared language, lead definitions, handoff process — so marketing and sales are finally working off the same page.

🗺️

3–12 Month Execution Roadmap

Phased plan with KPIs, milestones, and ownership — built to hand off and execute, not just read.

How We Build It

From kick-off to strategy
in 2 weeks

A structured process that goes deep — not surface-level advice, but a strategy built on real research and stakeholder input.

Step 01
Week 1

Discovery & Research

Stakeholder interviews, competitor review, and full audit of your current GTM — all the raw material we need.

Step 02
Week 1

Analysis & Synthesis

Positioning gaps, channel opportunities, funnel bottlenecks. Buyer journey and competitive landscape mapped.

Step 03
Week 2

Strategy & Roadmap

The full strategy document — positioning, messaging, channels, and the 12-month execution roadmap with KPIs.

Step 04
Delivery

Handoff & Q&A

Live walkthrough of findings and recommendations. Written document delivered. Q&A so your team can start executing right away.

Who Builds Your Strategy

Senior strategists.
Co-founders of Go Global.

Natali Trubnikova

Natali Trubnikova

Co-founder · CMO, Strategy & BD
  • 10+ years in B2B marketing and international GTM
  • Helped tech companies scale into EU and US markets
  • Specialist in defence tech, SaaS, and ProcureTech
  • Speaker, mentor, Founders Running Club organizer
LinkedIn →
Anastasiia Sosyniuk

Anastasiia Sosyniuk

Co-founder · Digital, AI & Growth
  • 15+ years in digital marketing and growth systems
  • SEO/AEO specialist, AI-driven content and automation
  • Lecturer at IAMPM — 500+ students in marketing courses
  • Podcast host, business automation consultant
LinkedIn →
Is This for You

Built for B2B tech companies
ready to grow with a plan

You have traction. Now you need a structured strategy — not more tactics.

🚀

Preparing to Scale

You're entering a new market or scaling GTM in the next 3–6 months and need a plan before you spend.

📈

Traction Without a Plan

Early customers, some traction — but marketing is ad hoc and growth isn't repeatable yet.

📉

Marketing Isn't Tracking to Revenue

Channels are running but you can't trace activity back to pipeline. Budget spent, ROI unclear.

💰

Fundraising Soon

Preparing to raise and need a credible, well-researched GTM story investors can actually believe.

🌍

EU or US Market Entry

Working GTM in your home market — now you need to localize, reposition, and build pipeline somewhere new.

Not sure if it fits?

Book a free 30-min call. We'll tell you if a Growth Strategy is the right starting point — or suggest something better.

Book a call →
Pricing

One price.
Complete strategy.

Fixed scope. Fixed price. Everything you need to move from traction to structured growth.

Most Popular Starting Point
2-Week Project
Growth Strategy
€1550 / project
Full GTM strategy — execution-ready, delivered in 2 weeks

A 2-week engagement that produces a complete, execution-ready Go to Market strategy. Built on real research of market and competitors.

  • Deep GTM analysis — what's working and why
  • ICP definition and buyer persona development
  • Competitive positioning and differentiation framework
  • Go-to-market strategy for EU or US
  • Channel strategy — where to focus, where to reduce
  • Content and demand generation roadmap
  • Marketing and sales alignment plan
  • 3–12 month execution roadmap with KPIs
  • Live presentation + Q&A session
Build My Growth Strategy

Fixed scope · Fixed price · 2-week delivery

Want ongoing execution after your strategy is built?
Many clients move from Growth Strategy into a Fractional CMO engagement — where we implement the roadmap together. The strategy becomes the brief.
See Fractional CMO →
Common Questions

What people ask
before starting

Honest answers to the questions that come up in every first call.

What exactly is delivered at the end?
A written strategy document covering GTM analysis, ICP, competitive positioning, channel strategy, demand gen roadmap, product marketing, sales strategy, and a 12-month execution roadmap with KPIs — scoped to what's relevant for your business. Delivered with a live presentation and Q&A session.
How involved does our team need to be?
About 2–3 hours in week 1 — interviews with founders and key team members. After that we work independently and come back with the full strategy. No ongoing working sessions required.
Is this based on templates or real research?
Real research every time. We interview your team, audit your channels, analyze actual competitors — including their traffic, market share, and content performance. No templates. The strategy reflects your specific market position.
What's the difference between the GTM Toolkit & Consulting and the Growth Strategy?
GTM Toolkit & Consulting (€350) — the complete Go Global GTM Toolkit (13 units, 100+ tasks, AI prompts, templates) plus a 2h consulting session to apply it directly to your product and market. You do the work with expert guidance. Growth Strategy (€1550) — fully done-for-you: we research, analyze, and build the complete strategy document. Simple rule: Toolkit if you want to execute it yourself. Growth Strategy if you want it built for you.
Which industries and markets do you specialize in?
B2B SaaS, defence tech, dual-use technology, cybersecurity, ProcureTech, supply chain software. Markets: Ukraine, EU (DACH, Nordics, Poland), UK, and US.
Can you help us execute the strategy after it's delivered?
Yes. Many clients move from Growth Strategy into a Fractional CMO engagement — where we implement the roadmap together. The strategy becomes the brief. No re-onboarding, no repetition. We start executing.
Case Studies

GTM strategy
in practice

Real results from companies where we built the GTM, found the gaps, and executed on it.

✦ AI Platform · GTM
TUPL — AI Hyperautomation Platform: TuplOS Launch & Multi-Vertical Expansion

Repositioned TUPL's proven telecom AI platform into TuplOS — a standalone horizontal hyperautomation product. Built GTM strategy across 8 verticals including AI Vision and Critical Facilities, with clear ICP, messaging, and go-to-market motions per segment.

Key outcomes: product repositioning, multi-vertical GTM playbooks, messaging architecture, and a scalable expansion roadmap.
~$30M
Revenue
3
Countries
+24%
Team growth YoY
✦ Cybersecurity · GTM
BSG — Go to Market & Global Expansion for a Cybersecurity Company

From word-of-mouth to a full GTM engine: rebrand, SEO, content, HubSpot, PR, and speaking. Built a predictable pipeline that landed 10 enterprise clients in year one — including MacPaw, SoftServe, Preply, and airSlate.

Key outcomes: category positioning, demand-gen system, content + SEO engine, and enterprise sales enablement.
8,200+
Keywords ranked
10
Enterprise clients Y1
Full GTM
From zero to engine
See All Case Studies →
Ready to build your strategy?

Stop guessing.
Start growing.

Two weeks from now, you could have a complete GTM strategy, a 3–12 month execution roadmap, and a clear plan for what to do next — for €1550.